The Swedish Fashion Bloggers You Need To Follow

Swedish fashion bloggers are all about Scandinavian style, but while Scandi style is best known for its cool, minimalistic flavour, it’s so much more than that. It is said that nearly 40% of Swedish women aged 16-25 run a blog, and many of those focus on fashion, so it comes as no surprise that there are some great fashion bloggers putting out great work. Here are the ones you should follow.

Carolines Mode

She’s one of Sweden’s most well-known and long-established fashion bloggers and her style has evolved into cool sophistication that is never overly done. What makes Caroline especially popular is that her style is accessible: you can see yourself picking up any number of pieces showcased and incorporating them into your own wardrobe – which is exactly what you want from a top-notch fashionista.

https://www.instagram.com/p/BUbSD41B8xR/?taken-by=carolineblomst&hl=en

Angelica Blick

https://www.instagram.com/p/BVhe3HpFC17/?taken-by=angelicablick&hl=en

Felicia Åkerström

This Swedish transplant took her Scandi style with her when she relocated to New York, mixing her kind of cool with the cool of the city that never sleeps. Sleek and subtle, with an enviable sophistication that is more Upper East Side than Alphabet City. It’s a trait shared by many a Swedish fashion blogger and she’s on the shortlist of those who do it best.

https://www.instagram.com/p/BTHN3GnB2ed/?taken-by=fakerstrom&hl=en

Ebba Zingmark

Not all models can pull together a unique look without a team of stylists, editors, and myriad other fashionistas, but this model, based between Gothenburg and Berlin, has a style that is young, fresh, and all her own.

https://www.instagram.com/p/BT3nQD0gjE5/?taken-by=ebbazingmark&hl=en

Kenza Zouiten

Kenza’s infectious smile is a welcome respite from some of the more serious-looking bloggers our there. She’s not trying to reproduce some moody model’s look – instead she seems to be enjoying life to the fullest while looking fabulous.

https://www.instagram.com/p/BWk9QGYh7iK/?taken-by=kenzas&hl=en

Isabelle Pedersen

Even during pregnancy, this beautiful woman makes every look seem effortless and oh-so-stylish. She’s been on the scene for a while, developing a very cool and almost other-worldly imprint and, while it has evolved with her life, she remains at her core a fashionista’s fashionista.

https://www.instagram.com/p/BNCrsW5gUv4/?taken-by=isapedersen&hl=en

Julian Hernandez

It’s not just the Swedish women who can rock a great look – the men up in Northern Europe are just as stylish, if not more-so. Julian Hernandez is a fantastic combination of street and sophisticated, with a healthy dose of hipster thrown into the mix. While the look is for men, the ladies could grab a few ideas as well.

https://www.instagram.com/p/BV2eFUgl0Df/?taken-by=mrjulls&hl=en

landscape with balloons floating in the air

KEEN TO EXPLORE THE WORLD?

Connect with like-minded people on our premium trips curated by local insiders and with care for the world

Since you are here, we would like to share our vision for the future of travel - and the direction Culture Trip is moving in.

Culture Trip launched in 2011 with a simple yet passionate mission: to inspire people to go beyond their boundaries and experience what makes a place, its people and its culture special and meaningful — and this is still in our DNA today. We are proud that, for more than a decade, millions like you have trusted our award-winning recommendations by people who deeply understand what makes certain places and communities so special.

Increasingly we believe the world needs more meaningful, real-life connections between curious travellers keen to explore the world in a more responsible way. That is why we have intensively curated a collection of premium small-group trips as an invitation to meet and connect with new, like-minded people for once-in-a-lifetime experiences in three categories: Culture Trips, Rail Trips and Private Trips. Our Trips are suitable for both solo travelers, couples and friends who want to explore the world together.

Culture Trips are deeply immersive 5 to 16 days itineraries, that combine authentic local experiences, exciting activities and 4-5* accommodation to look forward to at the end of each day. Our Rail Trips are our most planet-friendly itineraries that invite you to take the scenic route, relax whilst getting under the skin of a destination. Our Private Trips are fully tailored itineraries, curated by our Travel Experts specifically for you, your friends or your family.

We know that many of you worry about the environmental impact of travel and are looking for ways of expanding horizons in ways that do minimal harm - and may even bring benefits. We are committed to go as far as possible in curating our trips with care for the planet. That is why all of our trips are flightless in destination, fully carbon offset - and we have ambitious plans to be net zero in the very near future.